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#martech

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WebHeads United<p>Geofencing is evolving. The future isn't just about virtual fences; it's about intelligent, predictive, and hyper-personalized experiences.</p><p>Get ready for the integration of AI and machine learning, expansion into wearables and IoT, and a deeper focus on privacy and user consent. Our new post explores the future trends that will shape location-based tech.</p><p>Read it here: <a href="https://webheadsunited.com/future-trends-in-geofencing/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">webheadsunited.com/future-tren</span><span class="invisible">ds-in-geofencing/</span></a></p><p><a href="https://mastodon.social/tags/Geofencing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Geofencing</span></a> <a href="https://mastodon.social/tags/FutureOfTech" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>FutureOfTech</span></a> <a href="https://mastodon.social/tags/AI" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>AI</span></a> <a href="https://mastodon.social/tags/IoT" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>IoT</span></a> <a href="https://mastodon.social/tags/MarTech" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>MarTech</span></a></p>
Specbee<p>Your marketing automation tools called. They’re bored! Turns out, underusing them is more common than you think. Here’s how to spot it, fix it, and make your tools work for your team.</p><p><a href="https://www.specbee.com/blogs/get-more-from-marketing-automation" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://www.</span><span class="ellipsis">specbee.com/blogs/get-more-fro</span><span class="invisible">m-marketing-automation</span></a></p><p><a href="https://mastodon.social/tags/marketingautomation" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>marketingautomation</span></a> <a href="https://mastodon.social/tags/martech" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>martech</span></a> <a href="https://mastodon.social/tags/automationtools" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>automationtools</span></a> <a href="https://mastodon.social/tags/digitalmarketing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>digitalmarketing</span></a> <a href="https://mastodon.social/tags/marketingstrategy" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>marketingstrategy</span></a> <a href="https://mastodon.social/tags/marketingefficiency" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>marketingefficiency</span></a> <a href="https://mastodon.social/tags/crmtools" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>crmtools</span></a> <a href="https://mastodon.social/tags/marketingroi" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>marketingroi</span></a> <a href="https://mastodon.social/tags/drupal" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>drupal</span></a> <a href="https://mastodon.social/tags/drupalcms" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>drupalcms</span></a></p>
Kayak Rack Shack by Dina<p>📉 Only 5% of content drives 90% of engagement. How can brands stand out?</p><p>AI is reshaping content marketing with smarter personalization, automation, &amp; predictive analytics.</p><p>Read my latest blog 👉 <a href="https://medium.com/@dleotsakas/from-content-saturation-to-engagement-how-ai-transforms-marketing-impact-2f6d122c9dc3" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">medium.com/@dleotsakas/from-co</span><span class="invisible">ntent-saturation-to-engagement-how-ai-transforms-marketing-impact-2f6d122c9dc3</span></a></p><p>Marketers who embrace AI now will thrive in tomorrow’s digital ecosystem.</p><p><a href="https://mastodon.social/tags/AI" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>AI</span></a> <a href="https://mastodon.social/tags/DigitalMarketing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>DigitalMarketing</span></a> <a href="https://mastodon.social/tags/ContentStrategy" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>ContentStrategy</span></a> <a href="https://mastodon.social/tags/HubSpot" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>HubSpot</span></a> <a href="https://mastodon.social/tags/GenerativeAI" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>GenerativeAI</span></a> <a href="https://mastodon.social/tags/AIMarketing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>AIMarketing</span></a> <a href="https://mastodon.social/tags/ContentMarketing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>ContentMarketing</span></a> <a href="https://mastodon.social/tags/MarTech" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>MarTech</span></a></p>
Harold Sinnott 📲<p>Marketing tools are changing fast—and AI is leading the way. 🤖✨<br>Take a look 👇<br>🔗 <a href="https://www.linkedin.com/posts/haroldsinnott_ai-marketingautomation-aiinb2b-activity-7356360795770822656-h51i" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://www.</span><span class="ellipsis">linkedin.com/posts/haroldsinno</span><span class="invisible">tt_ai-marketingautomation-aiinb2b-activity-7356360795770822656-h51i</span></a> <br>Smarter, faster, and better for marketers.</p><p><a href="https://mastodon.social/tags/AI" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>AI</span></a> <a href="https://mastodon.social/tags/Marketing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Marketing</span></a> <a href="https://mastodon.social/tags/SimpleExplained" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>SimpleExplained</span></a> <a href="https://mastodon.social/tags/MarTech" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>MarTech</span></a></p>
Newsramp<p>ONAR Holding Corp acquires Retina.ai, appoints Scott Kauffman as Board Chairman to accelerate AI-driven marketing technology solutions and strategic growth <a href="https://mastodon.social/tags/MarTech" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>MarTech</span></a> <a href="https://mastodon.social/tags/AIInnovation" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>AIInnovation</span></a></p>
Farah Ali<p>AI is transforming how B2B marketers and data teams clean and manage customer data. With rising stakes around data accuracy, automation is no longer optional—it’s strategic <a href="https://relvehq.com/blog/ai-for-data-quality-management/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">relvehq.com/blog/ai-for-data-q</span><span class="invisible">uality-management/</span></a></p><p><a href="https://mastodon.social/tags/DataQuality" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>DataQuality</span></a> <a href="https://mastodon.social/tags/ArtificialIntelligence" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>ArtificialIntelligence</span></a> <a href="https://mastodon.social/tags/CustomerData" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>CustomerData</span></a> <a href="https://mastodon.social/tags/B2BMarketing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>B2BMarketing</span></a> <a href="https://mastodon.social/tags/DataManagement" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>DataManagement</span></a> <a href="https://mastodon.social/tags/AIAutomation" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>AIAutomation</span></a> <a href="https://mastodon.social/tags/MarTech" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>MarTech</span></a> <a href="https://mastodon.social/tags/DataCleansing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>DataCleansing</span></a> <a href="https://mastodon.social/tags/AIForBusiness" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>AIForBusiness</span></a> <a href="https://mastodon.social/tags/DataStrategy" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>DataStrategy</span></a> <a href="https://mastodon.social/tags/CleanData" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>CleanData</span></a> <a href="https://mastodon.social/tags/BigData" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>BigData</span></a> <a href="https://mastodon.social/tags/AIinMarketing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>AIinMarketing</span></a></p>
WebHeads United<p>Geofencing is a powerful tool, but it's easy to get it wrong. Sending the right message at the wrong time or setting a fence that's too large can do more harm than good.</p><p>Our latest post details the 10 most common mistakes beginners make and how to avoid them. Learn how to craft campaigns that are strategic, respectful, and effective.</p><p>Read the expert tips: <a href="https://webheadsunited.com/10-geofencing-mistakes-beginners-should-avoid/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">webheadsunited.com/10-geofenci</span><span class="invisible">ng-mistakes-beginners-should-avoid/</span></a></p><p><a href="https://mastodon.social/tags/Geofencing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Geofencing</span></a> <a href="https://mastodon.social/tags/MarketingTips" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>MarketingTips</span></a> <a href="https://mastodon.social/tags/MarTech" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>MarTech</span></a> <a href="https://mastodon.social/tags/SmallBusiness" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>SmallBusiness</span></a></p>
WebHeads United<p>Geofencing isn't just for big brands. It's a powerful tool for small businesses to supercharge their local marketing.</p><p>Imagine sending a special offer to a potential customer the moment they walk past your competitor. That's the power of geofencing. Our new guide breaks down how it works, the benefits, and how to set up your first campaign.</p><p>Read it here: <a href="https://webheadsunited.com/decoding-geofencing-small-business-supercharger/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">webheadsunited.com/decoding-ge</span><span class="invisible">ofencing-small-business-supercharger/</span></a></p><p><a href="https://mastodon.social/tags/Geofencing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Geofencing</span></a> <a href="https://mastodon.social/tags/LocalMarketing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>LocalMarketing</span></a> <a href="https://mastodon.social/tags/SmallBusiness" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>SmallBusiness</span></a> <a href="https://mastodon.social/tags/MarTech" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>MarTech</span></a></p>
Tyler Parker<p><a href="https://mastodon.social/tags/hiring" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>hiring</span></a> <a href="https://mastodon.social/tags/gamedev" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>gamedev</span></a> <a href="https://mastodon.social/tags/gamejobs" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>gamejobs</span></a> <a href="https://mastodon.social/tags/webjobs" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>webjobs</span></a> <a href="https://mastodon.social/tags/fullstack" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>fullstack</span></a> <a href="https://mastodon.social/tags/martech" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>martech</span></a><br>still looking for work.... (pls forgive the spam)</p><p>will sweep digital floors! : )</p><p>oh, and here's a pic of my adorable rescue pup for outright emotional leverage:</p>
Europe Says<p><a href="https://www.europesays.com/2240911/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://www.</span><span class="">europesays.com/2240911/</span><span class="invisible"></span></a> Shaji Varghese on how Muthoot FinCorp aims to light a SPARK among India’s MSMEs <a href="https://pubeurope.com/tags/AdTech" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>AdTech</span></a> <a href="https://pubeurope.com/tags/advertising" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>advertising</span></a> <a href="https://pubeurope.com/tags/business" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>business</span></a> <a href="https://pubeurope.com/tags/CreativeWork" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>CreativeWork</span></a> <a href="https://pubeurope.com/tags/CustomerExperience" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>CustomerExperience</span></a> <a href="https://pubeurope.com/tags/DigitalMarketing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>DigitalMarketing</span></a> <a href="https://pubeurope.com/tags/EmergingTrends" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>EmergingTrends</span></a> <a href="https://pubeurope.com/tags/Entrepreneurship" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Entrepreneurship</span></a> <a href="https://pubeurope.com/tags/ExpertOpinions" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>ExpertOpinions</span></a> <a href="https://pubeurope.com/tags/IndustryInsights" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>IndustryInsights</span></a> <a href="https://pubeurope.com/tags/InfluencerMarketing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>InfluencerMarketing</span></a> <a href="https://pubeurope.com/tags/InnovativeStrategies" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>InnovativeStrategies</span></a> <a href="https://pubeurope.com/tags/marketing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>marketing</span></a> <a href="https://pubeurope.com/tags/MarTech" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>MarTech</span></a> <a href="https://pubeurope.com/tags/MediaNews" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>MediaNews</span></a> <a href="https://pubeurope.com/tags/mena" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>mena</span></a> <a href="https://pubeurope.com/tags/MiddleEast" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>MiddleEast</span></a> <a href="https://pubeurope.com/tags/MuthootFinCorp" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>MuthootFinCorp</span></a> <a href="https://pubeurope.com/tags/PRNews" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>PRNews</span></a> <a href="https://pubeurope.com/tags/ShajiVarghese" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>ShajiVarghese</span></a> <a href="https://pubeurope.com/tags/startups" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>startups</span></a> <a href="https://pubeurope.com/tags/TechnologyTrends" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>TechnologyTrends</span></a></p>
Europe Says<p><a href="https://www.europesays.com/2169338/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://www.</span><span class="">europesays.com/2169338/</span><span class="invisible"></span></a> Adobe Doubles Cannes Spend to Court AI-First Creators <a href="https://pubeurope.com/tags/AI" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>AI</span></a> <a href="https://pubeurope.com/tags/AINews" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>AINews</span></a> <a href="https://pubeurope.com/tags/ArtificialIntelligence" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>ArtificialIntelligence</span></a> <a href="https://pubeurope.com/tags/CannesLions" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>CannesLions</span></a> <a href="https://pubeurope.com/tags/CreativeAdvertising" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>CreativeAdvertising</span></a> <a href="https://pubeurope.com/tags/CreativeDisruption" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>CreativeDisruption</span></a> <a href="https://pubeurope.com/tags/CreatorEconomy" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>CreatorEconomy</span></a> <a href="https://pubeurope.com/tags/exclusive" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>exclusive</span></a> <a href="https://pubeurope.com/tags/Influencers" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Influencers</span></a>&amp;Creators <a href="https://pubeurope.com/tags/MarTech" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>MarTech</span></a> <a href="https://pubeurope.com/tags/Premium" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Premium</span></a> <a href="https://pubeurope.com/tags/technology" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>technology</span></a></p>
Don Marti<p><span class="h-card" translate="no"><a href="https://corteximplant.com/@Bit_form" class="u-url mention" rel="nofollow noopener" target="_blank">@<span>Bit_form</span></a></span> <span class="h-card" translate="no"><a href="https://mastodon.social/@AlexaFontanilla2024" class="u-url mention" rel="nofollow noopener" target="_blank">@<span>AlexaFontanilla2024</span></a></span> It's not just about AI, also a bunch of ad tracking stuff can qualify as a "sale" by the definition in <a href="https://federate.social/tags/California" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>California</span></a> law. The most typical reason for a company to remove a "we do not sell" claim is that they use some kind of <a href="https://federate.social/tags/adtech" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>adtech</span></a> / <a href="https://federate.social/tags/martech" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>martech</span></a> <a href="https://www.wilmerhale.com/en/insights/blogs/wilmerhale-privacy-and-cybersecurity-law/20240229-california-ag-announces-second-ccpa-enforcement-action" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://www.</span><span class="ellipsis">wilmerhale.com/en/insights/blo</span><span class="invisible">gs/wilmerhale-privacy-and-cybersecurity-law/20240229-california-ag-announces-second-ccpa-enforcement-action</span></a></p>
Mark 🏳️‍🌈<p>I have been on Mastodon a little while and I like it here, so let’s make it official with an <a href="https://mastodon.au/tags/introduction" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>introduction</span></a> post</p><p>I am a 30-something gay man living in lutruwita/Tasmania, Australia. Married for 7 years, our lives are ruled by our two pugs, Oscar and Stanley. My day job is in <a href="https://mastodon.au/tags/martech" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>martech</span></a> but never fear, I will basically never post about that 😅</p><p>I consume waaay too much <a href="https://mastodon.au/tags/PopCulture" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>PopCulture</span></a> particularly <a href="https://mastodon.au/tags/ScienceFiction" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>ScienceFiction</span></a> <a href="https://mastodon.au/tags/fantasy" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>fantasy</span></a> <a href="https://mastodon.au/tags/books" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>books</span></a>, <a href="https://mastodon.au/tags/movies" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>movies</span></a> and <a href="https://mastodon.au/tags/tv" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>tv</span></a>. Also do a fair bit of <a href="https://mastodon.au/tags/gaming" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>gaming</span></a> on <a href="https://mastodon.au/tags/PS5" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>PS5</span></a> and <a href="https://mastodon.au/tags/Switch" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Switch</span></a>. Ask me about my <a href="https://mastodon.au/tags/MarvelSnap" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>MarvelSnap</span></a> addiction.</p><p>Also interested in <a href="https://mastodon.au/tags/lgbtq" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>lgbtq</span></a>, <a href="https://mastodon.au/tags/sustainability" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>sustainability</span></a>, <a href="https://mastodon.au/tags/veganism" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>veganism</span></a>, <a href="https://mastodon.au/tags/MentalHealth" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>MentalHealth</span></a>, <a href="https://mastodon.au/tags/fitness" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>fitness</span></a>, <a href="https://mastodon.au/tags/running" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>running</span></a> and an <a href="https://mastodon.au/tags/AusPol" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>AusPol</span></a> tragic (I grew up in Canberra, so I think it was something in the water)</p><p>Trying to take myself less seriously 🤙</p>
Nik :twit:#Introduction