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#mainstreaming

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witchescauldron<p>The <a href="https://kolektiva.social/tags/KISS" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>KISS</span></a> <a href="https://kolektiva.social/tags/OMN" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>OMN</span></a> path is about building practical, commons-based media tools now, not later. Most of the mess - and the endless <a href="https://kolektiva.social/tags/blocking" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>blocking</span></a> - comes from ownership and control. We sidestep that by placing a whole class of media firmly in the commons under the <a href="https://kolektiva.social/tags/4opens" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>4opens</span></a>. This doesn’t “fix” the <a href="https://kolektiva.social/tags/mainstreaming" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>mainstreaming</span></a> mess overnight, but it gives us space to work before it catches up. By then, if we’ve done it right, society will have shifted toward a more open path.</p><p>This isn’t theory. If you’ve got resources, fund development. If you’re technical, code the apps and servers. If you understand UX, design for accessibility. If you do media, tell the story. The projects in the stories - from Oxford: Going with the Flow to Stalls and Code - are grounded in practical use and designed to mediate social breakdown for better outcomes. But they only work if we build them and use them in time. So let’s keep it positive, simple, and moving forward.</p>
witchescauldron<p><span class="h-card" translate="no"><a href="https://mastodon.social/@Pikapods" class="u-url mention" rel="nofollow noopener" target="_blank">@<span>Pikapods</span></a></span> the non-private data, most media is in a commons <a href="https://kolektiva.social/tags/4opens" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>4opens</span></a></p><p>From this, can you see the narrowness of most <a href="https://kolektiva.social/tags/mainstreaming" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>mainstreaming</span></a> views?</p><p><a href="https://kolektiva.social/tags/OMN" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>OMN</span></a></p>
hamish campbell<p>The liberal majority, typically positioned between activism and power, has been to side with the “<a href="https://mastodon.social/tags/mainstreaming" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>mainstreaming</span></a>” paths, which, while sometimes not as overtly destructive as corporate power, clearly lack the willingness to disrupt the status quo. Hope not hate, in tech <a href="https://hamishcampbell.com/hope-not-hate-in-tech/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">hamishcampbell.com/hope-not-ha</span><span class="invisible">te-in-tech/</span></a></p>
Hamish Campbell<p><strong>Security comes from community rather than technological control</strong></p> <p>It turns out that what hackers yearn for is not raw power but security – not just the technical kind, but an emotional security that is harder to admit to, so it gets dressed up in the language and posture of technology.</p> <p>Because many in these paths and spaces operate with narrow social and political horizons, shaped by individualist tech culture, a distrust of messy collective life, and little grounding in movement history, their insecurity rarely finds healthy expression. Instead, it gets […]</p> <p><a href="https://hamishcampbell.com/security-comes-from-community-rather-than-technological-control/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">hamishcampbell.com/security-co</span><span class="invisible">mes-from-community-rather-than-technological-control/</span></a></p>
Hamish Campbell<p><strong>Compost the Chancers: How Careerists Kill Horizontal Tech Movements</strong></p> <p>It happens every time. A fresh grassroots project kicks off, chaotic, joyful, full of promise. The code is rough, the conversations messy, but the energy is real. People come together not for money or prestige, but because something needs doing and no one else will do it.</p> <p>Then, they arrive, the careerists, the chancers, the opportunists who talk a good game of “community” and “values” while quietly positioning themselves for influence, funding, reputation. You know these people, they […]</p> <p><a href="https://hamishcampbell.com/compost-the-chancers-how-careerists-kill-horizontal-tech-movements/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">hamishcampbell.com/compost-the</span><span class="invisible">-chancers-how-careerists-kill-horizontal-tech-movements/</span></a></p>
Hamish Campbell<p><strong>A guide for staying honest and native</strong></p> <p>The #Fediverse is a big step, a good first step. But in the wider path, we have still lost the thread when it comes to weaving tech that walks off the beaten track. Most #mainstreaming energy, and much #NGO outreach, still goes into reinforcing the same ruts in the ground, paths that lead toward centralization, enclosure, and obedience to capital. Tech infrastructure that doesn’t follow these well-worn routes – that builds new directions – is starved of support and often treated as an oddity, […]</p> <p><a href="https://hamishcampbell.com/a-guide-for-staying-honest-and-native/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">hamishcampbell.com/a-guide-for</span><span class="invisible">-staying-honest-and-native/</span></a></p>
Hamish Campbell<p><strong>We Don’t Need More Liberal Techno-Utopianism</strong></p> <p>There’s a lot of fluff floating around these days. Take books like Abundance — dressed up as bold new visions, but really just more of the same old liberal centrism with a shiny, tech-friendly finish. They flirt with Marx at the end, but only to dress up in borrowed credibility. At heart, it’s not socialist, it’s a manifesto to reassure the #mainstreaming chattering class that everything will be OK if we innovate harder and manage smarter. This is blinded feel-good “supply-side […]</p> <p><a href="https://hamishcampbell.com/we-dont-need-more-liberal-techno-utopianism/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">hamishcampbell.com/we-dont-nee</span><span class="invisible">d-more-liberal-techno-utopianism/</span></a></p>
witchescauldron<p>And yes, we do have a problem with apathy and Laissez-faire “common sense” that lets this cycle repeat. Signal, Noise, and the Mess of <a href="https://kolektiva.social/tags/Mainstreaming" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Mainstreaming</span></a> <a href="https://hamishcampbell.com/signal-noise-and-the-mess-of-mainstreaming/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">hamishcampbell.com/signal-nois</span><span class="invisible">e-and-the-mess-of-mainstreaming/</span></a></p>
hamish campbell<p>If you need a definition of the <a href="https://mastodon.social/tags/geekproblem" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>geekproblem</span></a> its putting the social side of tech outside of tech. It's the behaver of child putting is head in the sand and saying I can't hear you.</p><p>And this is strong <a href="https://mastodon.social/tags/mainstreaming" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>mainstreaming</span></a> <a href="https://mastodon.social/tags/blocking" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>blocking</span></a> of any working alt paths in tech. It's a problem, a <a href="https://mastodon.social/tags/geekproblem" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>geekproblem</span></a> that we do need to talk about.</p>
Hamish Campbell<p><strong>Why #NGO and fluffy #openweb tech events should include radical real grassroots projects</strong></p> <p>Let’s be blunt, “inclusive” tech/#NGO events talk about change but don’t platform the people doing the hard, messy work of building this path. This is a real problem, rooted in comfort, control, and careerism.</p> <p>Radical grassroots projects like the Open Media Network (#OMN) exist precisely to challenge the #mainstreaming mess, not to dress it up. We aren’t here to repeat feel-good slogans and deliver polished #PR. We’re here to offer lived solutions grounded in the #4opens and decades of […]</p> <p><a href="https://hamishcampbell.com/why-ngo-and-fluffy-openweb-tech-events-should-include-radical-real-grassroots-projects/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">hamishcampbell.com/why-ngo-and</span><span class="invisible">-fluffy-openweb-tech-events-should-include-radical-real-grassroots-projects/</span></a></p>
Hamish Campbell<p><strong>Understanding the #nastyfew: human parasites in the era of #climatechaos and social breakdown</strong></p> <p>In this accelerating collapse – where #climatechaos spirals and #neoliberalism guts the very idea of society – we urgently need to confront a painful truth: it’s simple, the #nastyfew are a parasite class. And that this class feeds on the very foundations of well-being, survival, and joy that the majority of the global population desperately needs. They are the ones who keep the engines of destruction humming, not out of necessity, but out of greed and fear of irrelevance. These people and […]</p> <a class="" href="https://www.addtoany.com/add_to/mastodon?linkurl=https%3A%2F%2Fhamishcampbell.com%2Funderstanding-the-nastyfew-human-parasites-in-the-era-of-climatechaos-and-social-breakdown%2F&amp;linkname=Understanding%20the%20%23nastyfew%3A%20human%20parasites%20in%20the%20era%20of%20%23climatechaos%20and%20social%20breakdown" rel="nofollow noopener" target="_blank"></a><a class="" href="https://www.addtoany.com/add_to/reddit?linkurl=https%3A%2F%2Fhamishcampbell.com%2Funderstanding-the-nastyfew-human-parasites-in-the-era-of-climatechaos-and-social-breakdown%2F&amp;linkname=Understanding%20the%20%23nastyfew%3A%20human%20parasites%20in%20the%20era%20of%20%23climatechaos%20and%20social%20breakdown" rel="nofollow noopener" target="_blank"></a><a class="" href="https://www.addtoany.com/add_to/linkedin?linkurl=https%3A%2F%2Fhamishcampbell.com%2Funderstanding-the-nastyfew-human-parasites-in-the-era-of-climatechaos-and-social-breakdown%2F&amp;linkname=Understanding%20the%20%23nastyfew%3A%20human%20parasites%20in%20the%20era%20of%20%23climatechaos%20and%20social%20breakdown" rel="nofollow noopener" target="_blank"></a><a class="" href="https://www.addtoany.com/add_to/threads?linkurl=https%3A%2F%2Fhamishcampbell.com%2Funderstanding-the-nastyfew-human-parasites-in-the-era-of-climatechaos-and-social-breakdown%2F&amp;linkname=Understanding%20the%20%23nastyfew%3A%20human%20parasites%20in%20the%20era%20of%20%23climatechaos%20and%20social%20breakdown" rel="nofollow noopener" target="_blank"></a><a class="" href="https://www.addtoany.com/add_to/bluesky?linkurl=https%3A%2F%2Fhamishcampbell.com%2Funderstanding-the-nastyfew-human-parasites-in-the-era-of-climatechaos-and-social-breakdown%2F&amp;linkname=Understanding%20the%20%23nastyfew%3A%20human%20parasites%20in%20the%20era%20of%20%23climatechaos%20and%20social%20breakdown" rel="nofollow noopener" target="_blank"></a><a class="" href="https://www.addtoany.com/add_to/x?linkurl=https%3A%2F%2Fhamishcampbell.com%2Funderstanding-the-nastyfew-human-parasites-in-the-era-of-climatechaos-and-social-breakdown%2F&amp;linkname=Understanding%20the%20%23nastyfew%3A%20human%20parasites%20in%20the%20era%20of%20%23climatechaos%20and%20social%20breakdown" rel="nofollow noopener" target="_blank"></a><a class="" href="https://www.addtoany.com/add_to/facebook?linkurl=https%3A%2F%2Fhamishcampbell.com%2Funderstanding-the-nastyfew-human-parasites-in-the-era-of-climatechaos-and-social-breakdown%2F&amp;linkname=Understanding%20the%20%23nastyfew%3A%20human%20parasites%20in%20the%20era%20of%20%23climatechaos%20and%20social%20breakdown" rel="nofollow noopener" target="_blank"></a><a class="" href="https://www.addtoany.com/share" rel="nofollow noopener" target="_blank"></a> <p><a href="https://hamishcampbell.com/understanding-the-nastyfew-human-parasites-in-the-era-of-climatechaos-and-social-breakdown/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">hamishcampbell.com/understandi</span><span class="invisible">ng-the-nastyfew-human-parasites-in-the-era-of-climatechaos-and-social-breakdown/</span></a></p>
Hamish Campbell<p><strong>W3C How this fits into #OMN the Shared Origins and Intentions</strong></p> <p>Both the W3C statement and the #OMN recognize that the early web was built with open sharing, decentralization, and public good in mind. The #W3C calls for a web “respectful of all participants,” which aligns with the #OMN goal of building an open media infrastructure based on the #4opens: open data, open source, open standards, and open process.</p> <p>Where this W3C #mainstreamin alt path falls short (and why #OMN matters). The W3C vision speaks of “taking responsibility” and “addressing the […]</p> <p><a href="https://hamishcampbell.com/w3c-how-this-fits-into-omn-the-shared-origins-and-intentions/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">hamishcampbell.com/w3c-how-thi</span><span class="invisible">s-fits-into-omn-the-shared-origins-and-intentions/</span></a></p>
Hamish Campbell<p><strong>Dig, Plant, Grow. Compost the #Techshit, Repeat</strong></p> <p>Let’s be honest, much of the so-called “alternative” tech scene is still stuck. We fled the #dotcons for something better, but ended up with copies of the same broken models. The Fediverse, with all its potential, is still dominated by “mainstreaming meta” chat (“Twitter refugees incoming!”) or conspiracy-laden, #fashionista rabbit holes. It’s little wonder that even the nerdy privacy crowd struggles to find meaningful content or community. And no, shouting “fuck the system!” […]</p> <p><a href="https://hamishcampbell.com/dig-plant-grow-compost-the-techshit-repeat-2/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">hamishcampbell.com/dig-plant-g</span><span class="invisible">row-compost-the-techshit-repeat-2/</span></a></p>
witchescauldron<p>The path I walk, and advocate for, is rooted in a few simple but powerful <a href="https://kolektiva.social/tags/KISS" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>KISS</span></a> principles: a return to grassroots governance, a focus on community-driven technology, and the composting of failed ideas to nurture new growth. To enable this shift, we must develop tools and frameworks that uphold transparency, empower collective action, and center sustainable, open alternatives. This means pushing back against the dominant <a href="https://kolektiva.social/tags/mainstreaming" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>mainstreaming</span></a> narrative and embracing practical, grounded methods of building from the bottom up. You can see some of this in action at unite.openworlds.info.</p><p>I remain deeply critical of the role of <a href="https://kolektiva.social/tags/NGOs" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>NGOs</span></a> and the broader mainstreaming strategies that dilute radical potential. Too often, projects that begin with genuine grassroots energy are co-opted through institutional funding and pressure to conform. This turns them into vehicles for maintaining the status quo rather than challenging it. To reclaim our agency and resist this corruption, we need to re-center on the <a href="https://kolektiva.social/tags/4opens" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>4opens</span></a>, prioritize collective and direct action, and build resilient alternatives to the <a href="https://kolektiva.social/tags/deathcult" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>deathcult</span></a> of neoliberalism. My critique comes from long experience with radical media and open tech — from <a href="https://kolektiva.social/tags/Indymedia" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Indymedia</span></a> and <a href="https://kolektiva.social/tags/OMN" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>OMN</span></a> to the <a href="https://kolektiva.social/tags/Fediverse" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Fediverse</span></a> and ActivityPub. Learn more at hamishcampbell.com.</p><p>My <a href="https://kolektiva.social/tags/boatingeurope" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>boatingeurope</span></a> life reflects a more sustainable, <a href="https://kolektiva.social/tags/DIY" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>DIY</span></a> lifestyle — an attempt to live "native" to the rhythms of nature rather than the chaos of the <a href="https://kolektiva.social/tags/deathcult" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>deathcult</span></a>. A decade ago, after 20 years campaigning on climate and ecological collapse, I sailed away in a literal lifeboat, escaping burnout and disillusionment. But the world is round — and I’ve since returned to re-engage with tech activism and grassroots media, because retreat alone won’t solve systemic issues. Bridging the divide between alternative cultures and the mainstream remains vital. Yet this is often blocked by both sides — the mainstream demands conformity, while alt-paths refuse to compromise. Without building bridges, we risk further stagnation. It's time to find common ground without losing our roots.</p><p><a href="https://kolektiva.social/tags/hamishcampbell" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>hamishcampbell</span></a><br>Support on Open Collective<br>Boating Europe on YouTube</p>
Hamish Campbell<p><strong>What does mainstreaming do?</strong></p> <p>#mainstreaming narrows the field of imagination and excludes non-conforming ideas that could offer real solutions to systemic crises. Mainstreaming smooths the rough edges of society. It normalizes hierarchy, filters dissent, and packages politics into manageable narratives. It’s how radical demands are turned into reforms, then paperwork, then slogans, then forgotten.</p> <p>Absorbing opposition into bureaucracy (e.g., NGOs, consultancy)</p> <p>Rewarding compromise and incrementalism</p> <p>Silencing or […]</p> <p><a href="https://hamishcampbell.com/what-does-mainstreaming-do/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">hamishcampbell.com/what-does-m</span><span class="invisible">ainstreaming-do/</span></a></p>
witchescauldron<p>Trust undermined by parodied fuckwittery is a hard bridged to build and keep in place. The insanity of <a href="https://kolektiva.social/tags/mainstreaming" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>mainstreaming</span></a> <a href="https://hamishcampbell.com/the-insanity-of-mainstreaming/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">hamishcampbell.com/the-insanit</span><span class="invisible">y-of-mainstreaming/</span></a></p>
Hamish Campbell<p><strong>Criticisms of Capitalism — and Its Digital Children, the #dotcons</strong></p> <p>Capitalism, especially in its late-stage #neoliberal form, has always had significant structural problems. In recent decades, these problems have been amplified and globalized through digital platforms, what we call the #dotcons. These companies are not a break from capitalism, they are its most refined, efficient, and extractive version to date.</p> <p>Income Inequality</p> <p>Traditional critique: Capitalism concentrates wealth in the hands of those who own capital (factories, land, assets), while […]</p> <p><a href="https://hamishcampbell.com/criticisms-of-capitalism-and-its-digital-children-the-dotcons-2/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">hamishcampbell.com/criticisms-</span><span class="invisible">of-capitalism-and-its-digital-children-the-dotcons-2/</span></a></p>
Hamish Campbell<p><strong>Building Alt/Grassroots Media Networks to Challenge and Widen Traditional Media</strong></p> <p>The current ecosystem of alternative and grassroots media is too narrow in its imagination of what media could, and should, be. There’s a persistent naivety or, in some cases, a self-serving dishonesty. Many of the most “successful” progressive media groups continue to mimic #traditionalmedia without understanding, or addressing, the fact that they do not control their distribution. In effect, they’re renting space in someone else’s empire.</p> <p>This is not just a mistake. It’s the […]</p> <p><a href="https://hamishcampbell.com/building-alt-grassroots-media-networks-to-challenge-and-widen-traditional-media/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">hamishcampbell.com/building-al</span><span class="invisible">t-grassroots-media-networks-to-challenge-and-widen-traditional-media/</span></a></p>
Hamish Campbell<p><strong>Hopelessness is a deeply conservative reaction to change and challenge</strong></p> <p>In the face of mounting crisis – social breakdown, political polarization, ecological collapse – many people turn inward. And in this turn, they mistake passivity, irony and detachment for resistance. But hopelessness is not radical, it’s deeply conservative. It says: “Nothing can change.” “Everything is corrupt.” “Why bother?”</p> <p>This isn’t rebellion, it’s surrender. And it’s the exact emotional state that power systems – what we call the #deathcult of neoliberalism – […]</p> <p><a href="https://hamishcampbell.com/hopelessness-is-a-deeply-conservative-reaction-to-change-and-challenge/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">hamishcampbell.com/hopelessnes</span><span class="invisible">s-is-a-deeply-conservative-reaction-to-change-and-challenge/</span></a></p>
Hamish Campbell<p><strong>Why most #geekproblem software fails: Trust vs. control</strong></p> <p>Almost all of our #geekproblem software fails because it’s built with a mindset of control.</p> <p>Control over users.Control over systems.Control over outcomes.</p> <p>But all good societies, and all durable communities, are based on trust. When we ignore this, we don’t just write bad code, we produce #techshit that nobody uses, that burns out developers, and that confuses users. Then we start over… and call it “innovation.” That’s #techchurn.Control-driven projects: Examples of […]</p> <p><a href="https://hamishcampbell.com/why-most-geekproblem-software-fails-trust-vs-control/" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">hamishcampbell.com/why-most-ge</span><span class="invisible">ekproblem-software-fails-trust-vs-control/</span></a></p>