We're exploring ways to improve our research processes, using methods which encourage a panel of users to share perspectives through discussion and debate.
This has helped us gauge views on the future of travel, media, car ownership and technology:
https://www.bbc.co.uk/rd/blog/2023-07-user-research-innovation-future-technology
BBC R&DExploring future audience needs: developing new user research methodsDiscovering new ways to research the future needs of our audiences.